The Food That Built America

S05:E02 - Ice Cream Revolution

A cab driver turned ice cream entrepreneur comes up with the idea to mix name brand candy into high quality ice cream to create new novel flavors. After opening an ice cream shop to share his mix-in creations, his concept skyrockets when two lifelong friends catapult the trend, introducing their imaginative ice cream flavors pre-mixed into pints available at grocery stores nationwide. The mix-in phenomenon quickly spreads, reaching major fast-food chains around the globe.