Designer Darlings

We meet the Bassi family who run a business riding the wave of this fashion fever, selling £500 babygros and £1,000 kids jackets to parents willing to spend a fortune.

World Champion boxer Amir Khan and his wife create a fan frenzy when they call in to shop for their brand new baby girl ? and leave laden with mini me designs.

In IIford, Nick Bassi launches the search for the face of Childsplay.

In Ilford, Jesse makes a snap decision to launch a 70% sale online sending the business into meltdown.

The shop is gearing up for the launch of the autumn winter collection, but things don't go plan when a consignment of damaged designer boots arrive at the warehouse.