Children's Privacy Policy
Last Updated: October 22, 2026
This Children’s Privacy Policy applies to the limited content, features, and experiences (like Tubi Kids Accounts and Tubi Kids Mode) that Tubi, Inc. (“Tubi” or “we”) offers to children under the age of 13. We will refer to these areas of Tubi collectively as “Tubi Kids Services.” Tubi is the operator of Tubi Kids Services and is responsible for the personal information collected through them. This Children’s Privacy Policy explains how Tubi collects, uses, and discloses children’s personal information, as defined by the Children’s Online Privacy Protection Act (“COPPA”), through the Tubi Kids Services.
What are Tubi Kids Services?
At Tubi, we offer two key features to manage the experience for children: Tubi Kids Accounts and Tubi Kids Mode.
A Tubi Kids Account is an account linked to a parent or guardian’s Tubi account. As a parent or guardian, you may log into your own Tubi account to create and manage the Tubi Kids Account and confirm that you are the parent or legal guardian for your child. Each Tubi Kids Account you create has its own settings that you, the adult, control. You will receive an email notification when you create a Tubi Kids Account. Tubi Kids Mode is a quick way for you to switch the entire Tubi experience, temporarily, to a kid-friendly viewing environment. For more information, including information on how parents and guardians can create Tubi Kids Accounts, please see this Help Center article.
What personal information does Tubi collect when my child uses Tubi Kids Services?
Depending on how you or your child use the Tubi Kids Services, Tubi and its service providers may collect:
- Tubi Kids Account Name: We ask you, the parent or guardian, to name your Tubi accounts, including Tubi Kids Accounts, so that you can easily select between your accounts, but you have full creative control;
- Parental Controls and Settings: If you change account settings or choose to select an age rating for the Tubi content that can be viewed, we will remember those settings, and associate them with your Tubi account(s), including any linked Tubi Kids Accounts; and
- Online Identifiers and Activity: Whenever someone uses an area of Tubi intended for children, including Tubi Kids Mode and Tubi Kids Accounts, your device automatically sends Tubi the technical information needed to maintain a network connection and use the Tubi Kids Services. We collect that technical information from the device(s) needed to communicate with Tubi, including an IP address or a device identifier. We use these online identifiers to support the operations of Tubi Kids Services as described below. For example, we use this information to remember a show that the user saves to a watchlist.
How does Tubi use this information?
We use this information to provide the Tubi Kids Services, including:
- To operate and manage the Tubi Kids Services, including to:
- authenticate users,
- personalize the content within Tubi Kids Services,
- maintain or analyze the functioning of the Tubi Kids Services, and
- perform network communications;
- To show contextual ads, including to limit how many times a user sees the same ad and measure performance;
- To enable the Parental Controls you set, the user’s viewing history, and their watchlist;
- To secure the Tubi Kids Services, especially users accessing Tubi Kids Mode and Tubi Kids Account; and
- To comply with legal or regulatory requirements.
We have implemented appropriate administrative, technical, and organizational measures so that persistent identifiers collected from children (for example, in Tubi Kids Mode and Tubi Kids Accounts) are not used or disclosed to contact a specific individual, for behavioral advertising, to build a profile used outside of the Tubi Kids Services, or for any purpose other than internal operations specified in this Children’s Privacy Policy.
How does Tubi disclose information collected from children?
We may disclose personal information that we collect from children for the following purposes:
- To certain service providers and Tubi affiliates that support the internal operations of Tubi Kids Services on our behalf, including cloud hosting, customer support, content delivery, security, and to help us deliver contextual advertising within Tubi Kids Services;
- To protect the rights of Tubi, its affiliates, and others;
- To protect safety of children and others;
- To comply with law;
- To secure and protect our services; and
- To complete a merger or sale of assets or other corporate transaction (including bankruptcy).
We do not enable children to make personal information publicly available through the Tubi Kids Services.
What are my rights as a parent or legal guardian?
As a parent or legal guardian, you have the right to:
- Review the personal information Tubi collected from your child;
- Request that we delete this information; and
- Ask us to stop further collection or use of information about your child.
You can exercise these rights at any time by contacting us as outlined in the Contact Us section below. We will try to comply with your request as soon as reasonably practicable and in accordance with the law.
How long does Tubi retain this information?
We will retain an Account Name and Parental Controls and Settings associated with a Tubi Kids Account in order to administer the account for as long as the account is active, unless a longer retention period is required or allowed by applicable law. We may retain Online Identifiers and Activity information for as long as reasonably necessary to fulfil the internal operations purposes specified in this Children’s Privacy Policy, unless a longer retention period is required or allowed by applicable law.
If you have questions about Tubi Kids Services or this Children’s Privacy Policy, please contact us at www.tubitv.com/static/support and select the “Terms of Use & Privacy Policy” option from the list of available topics. You may also contact us at:
Email: privacy@tubi.tv
Mail:
Tubi, Inc.
Attention: Legal Department
201 Third Street, Suite 1200
San Francisco, CA 94103