Will Kellogg is on top of the cereal industry after beating out post, but now, the king of cereal has met his match with a young flour mill executive. A decades long war for dominance ensues as Kellogg's and General Mills battle it out with new innovative cereals, resulting in the creation of the number one cereal in the country.
Season 5
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Will Kellogg is on top of the cereal industry after beating out post, but now, the king of cereal has met his match with a young flour mill executive. A decades long war for dominance ensues as Kellogg's and General Mills battle it out with new innovative cereals, resulting in the creation of the number one cereal in the country.
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Genres
Documentary, History
Subtitles
English
TV-PG
This program contains material that parents may find unsuitable for younger children.
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