When candy company president Charles Guth gets shafted by a Cola salesman, he decides to buy a bankrupt rival company and go to war with the supplier who wronged him and its new CEO, the maverick businessman Robert Woodruff. The battle will help shape the world of soda for decades to come.
Season 2
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LoadingS02:E14 - The Rise of a Rival
When candy company president Charles Guth gets shafted by a Cola salesman, he decides to buy a bankrupt rival company and go to war with the supplier who wronged him and its new CEO, the maverick businessman Robert Woodruff. The battle will help shape the world of soda for decades to come.
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LoadingCast
Director
Genres
Documentary, History
Subtitles
English
TV-PG
This program contains material that parents may find unsuitable for younger children.
L
Coarse or crude language
V
Violence
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